On 6. July 2010 GS1 Germany offers a platform for experts from marketing, sales and IT for topics such as mobile marketing, couponing and intelligent mobile solutions for retailers. The one-day event Consumer 2.0 takes place in Cologne.
16:35 to 17:00
New trend: mobile couponing as a marketing tool
• Introduction in mobile couponing
• Show the potential of mobile coupons
• Presentation of the mobile couponing system Cupoco
Till Issler, Managing Director, GeoVoucher OÜ
On 21. – 22. June 2010 the 1. International Gift Card Summit is taking place at the Rhein-Main-Hallen, Wiesbaden.
World-leading experts will show the current trends as well as market and sales trends in this new industry, and strategies for innovative gift card and prepaid programs. Gift cards and vouchers used as marketing tools in commerce, online retail, catering and hotel industry are getting more and more important.
Cupoco has a presentation on 22nd June 2010:
10:00 to 10:30
New trend: mobile couponing as a marketing tool
• Introduction in mobile couponing
• Show the potential of mobile coupons
• Presentation of the mobile couponing system Cupoco
Till Issler, Managing Director, GeoVoucher OÜ
The mobile industry is at home. On January 28th and 29th 2010 the 5th M-Days once again present detailed insights into trends and developments in the areas of Mobile Web, Mobile Marketing, Mobile Entertainment, Mobile Commerce, Location Based Services and Mobile Media. These topics are the focus of the crossmedial involvement in the classical marketing mix and the interconnectedness of the media. Over 400 visitors are expected to arrive at the expert congress. Just like before, in 2010 an accessible exhibition accompanies the congress in the BMW Welt Munic. On the exhibition area of over 1400 m² is presented an optimal information and communication platform for the mobile, brands and media industry. The workshops of the exhibitors can be visited independently of the congress participation. (source: m-days.com)
We will have a short presentation of our mobile couponing system Cupoco there! On 29.01.2010 at 2pm is a startup slot on the main stage. This is a great chance for us to gain more visibility and promote our product.
This evening the cupoco team went to the ArcticEvening event in Tallinn. ArcticStartup created a nice atmosphere at club Marat.
We get to know a lot of nice people and established interesting contacts.
I was twittering live from the event at twitter.com/cupoco.
The topic of the panel was about “What is marketing for startups and how to do it effectively”. It was interesting to hear the different point of views of the panelists, Martin Koppel (CEO Fortumo), Petteri Koponen (Co-founder, Partner, Lifeline Ventures) and Kai Lemmetty (Co-founder, Floobs).
Petteri and Kaid thought a different way about marketing for startups than Martin. Martin is really marketing focused and relies on traditional marketing concepts. Petteri and Kai are pushing the word of mouth marketing. Try using blogs, twitter, facebook and your friend network where their statement.
I think i depends on the product you have. Some are good for viral campaigns and internet marketing and some need traditional ways.
For us is the conclusion: “Launch our product and tell the world about it!”
We love cupoco and we’re looking forward that you’ll do it as well!
Thx to Antti Vilpponen and his team from ArcticStartup. Nice to meet you!
Sleep well!
Till from the cupoco headquarter in tallinn!
Hello there!
We are happy to announce our mobile couponing system cupoco!
Check out the cupoco presentation or visit our company website for further information.
All the Best!
Till from the cupoco team.